A curve f:I\to\mathbb R^n. is called simple or a Jordan arc, if it is injective, i.e. if for any two x,y\in I from f(x)=f(y) it follows that x=y.
Please note that the injectivity of f assures that there are no two points x,y with x\neq y, for which f(x)=f(y). In other words, the curve has no "intersection points". For a curve in the plane \mathbb R^2 this can be visualized as follows:
(from http:mathinsight.org)